On Tuesday, April 15, Li Zhu will present at the 2025 IP Leadership Executive Summit in San Jose on the panel titled, “Effective IP Monetization: Unlocking Licensing Strategies Across the USA’s Corporate World.” This panel of in-house counsels and lawyers will debate innovative licensing strategies that can enhance revenue potential while navigating the complexities of IP.
Panelists will highlight the importance of creative licensing arrangements, sharing examples of unique approaches they’ve implemented. Attendees will learn how to develop effective monetization strategies that account for the fluctuations inherent in the licensing landscape.
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